Have you ever found yourself in this situation where you want to increase your income but are unsure on how to proceed? Why not try offering some special discounts to your clients? In fact, it is also an important marketing strategy. It can help you attract potential clients who are hesitant about the price. In addition, offering some seasonal discounts to your repeat clients can also enhance their loyalty and encourage them to book your photography services in the future. In this article, we’ll share the new feature of Zno Gallery™ – you can now offer discounts to your customers by adding coupons. Keep reading to learn more!
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Offer Special Discounts to Your Clients
To offer your clients a special discount, you need to create a coupon in your online store. You can easily create coupons directly in your workspace. It is a percentage off their order. Also, you have the flexibility to control the coupon’s discount percentage, applicable pricesheets, expiration dates, and more. Include the coupon name in your photo delivery emails, so your clients can apply it at checkout. However, it is important to remember that the discount is deducted from your profit on each order, so you need to strike a balance between your benefits and costs.
Use Coupons with Ease
Once you’ve created a coupon, your clients can use it before the expiration date. Enter the coupon name in the shopping cart and they’ll be able to take advantage of the special discounts you’re offering right away!
Other Ways to Boost Your Sales
Refine Your Portfolio
Whether you’re a wedding, family, pet, or event photographer, you should keep your portfolio updated and make sure to include your best work. This can help you gain more organic traffic and attract more potential clients.
Utilize Social Media
Post regularly on social media sites like Instagram, Facebook, and Pinterest. Use these platforms to showcase your stunning photos, share behind-the-scenes content, and engage with your audience. Of course, you can also share your promotions on your social media accounts to let more people know about your photography services.
Offer Different Packages
Another way to boost sales is to create different packages for various budgets and needs. For example, consider adding value by including premium photo albums in your photography packages. Unlike packages that merely sell photography services and digital downloads, this premium package transforms their photos into a precious photo album. This will become their family heirloom and make lasting memories.
In conclusion, special discounts through coupons are a powerful tool in your marketing strategy. By combining this tool with other sales techniques, you can boost your sales and improve client relationships.
About Zno Gallery™
Zno Gallery™ integrates with Zno Estore™, allowing you to turn your online photo gallery images into digital downloads, photo albums, wall art, and more with 0% commission. Now you can create coupons to give your clients some special discounts with our new feature. Sign up for a free account and boost your sales with our stunning client gallery.
