Have you ever wondered if you can capture event photos for businesses as an event photographer? Corporate event photography is essential for businesses, whether they are using it for social media advertising or as visual documentation of their events. We’ll share the top 8 corporate event photography tips in this post to help you grow your photography business.
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What is Corporate Event Photography?
Corporate event photography is a segment of event photography that includes capturing the key moments of corporate events, which include conferences, product launches, seminars, appreciation ceremonies, award ceremonies, team-building activities, etc. Your role is to capture the highlights of the event and provide your clients with high-quality photos. The photos should reflect the professionalism of the company and highlight the candid interaction at the event. Therefore, this is a challenge for corporate event photographers.
Top 8 Corporate Event Photography Tips
Understand the Event Agenda
Understanding the event agenda is essential before you grab your camera. It may include speeches, award presentations, networking sessions, and more. To ensure you don’t miss any key moments and can anticipate and prepare for the event, make sure you are familiar with the overall flow of the event before it begins.
Pack the Right Gear for Corporate Event Photography
For capturing stunning corporate event photos, you need to pack the right gear. Here’s a list of your must-have gear:
- Camera: A DSLR or mirrorless camera with good low-light performance.
- Lenses: A 24-70mm versatile zoom lens for general shots, a 70-200mm telephoto lens for distant shots, and a 50mm prime lens for portraits.
- Flash: An external flash with a diffuser to manage low-light conditions.
- Accessories: Extra batteries, memory cards, and a tripod.
Scout the Location
In order to get the specific shots your customers want on the day of the event without any problems, you need to arrive early to scout the location. Look for the best shooting perspectives, pay attention to the lighting conditions, and you can even do a test shot. In addition, scouting ahead of time will help you familiarize yourself with the layout of the venue so that you can plan where you will be at key moments during the event.
Must-shoot Moments at Corporate Events
Communicate with your clients in advance to understand the purpose of the event and the key moments they want captured. Ask them if they prefer formal or candid photos and plan your shoot according to their requirements. You’ll also need to find out if there are any VIP that you need to focus on so you won’t miss out on taking their photos. Here’s a list of your must-shoot moments at corporate events:
- Main Speaker Shots
- Guest Speaker Shots
- Group Photos
- Guests on Stage
- Key Moments
- Candid Interaction Shots
- Staff Photos
- Reception Photos
Capture the Candids
Compared to posed shots, candids show real interactions and emotions that can add authenticity to the event. You can capture moments during the event when attendees are engaging in conversations and enjoying the event. However, it’s crucial to remember that you should try to fit in as much as you can to capture these candid moments without interrupting the event.
Use Natural Light
Natural light is softer than artificial lighting and helps you capture better corporate event photos. If the venue has good natural light, make the most of it and remind your guests to stand where it is brightest. However, if it’s a dimly lit indoor venue, you’ll still need to have your flash ready.
Deliver Photos Instantly
Do you know how to enhance your corporate event photography services? One very important thing is to ensure timeliness. Apart from providing professional photography services during the shoot, you should also deliver the event photos instantly so that they can be updated in real time on social media platforms. With Zno Instant™, an event photo sharing app, you can transfer the corporate event photos in real time from your camera to your cell phone. All your customers need to do is scanning a QR code for photo sharing to view their event photos.
Respect Client Privacy
Remember that not everyone desires to be captured on camera at a corporate event. Therefore, you need to get consent before taking corporate event photography. What’s more, if you use our photo-sharing platform for events to deliver photos, you should also respect your clients. Zno Instant™ places a strong emphasis on client privacy. Before using the AI Face Recognition feature, you must read and agree to the AI Face Recognition Terms of Use. Only those with authorized access can view or search images, ensuring that clients’ privacy and images are protected against unauthorized access.
About Zno Instant™
Zno Instant™ offers real-time, high speed online photo sharing at live events. It’s perfect for corporate event photography! Your clients can share images with QR codes instantly. Download Zno Instant™ and delight clients with every shutter click today!
